Tea Board of Kenya and Kenya Export Promotion & Branding Agency (KEPROBA) lined up Export Trade and Branding Workshop for tea companies based in Mombasa region to enhance the tea industry competitiveness for tea exports.
Focus:
- Pricing strategy for Exports,
- International Tea Trade,
- Trade Finance and Export Logistics,
- E-commerce Trading
- Export Market Development and Brand Development.
This training aims to equip the tea companies with knowledge and build their capacity on export trade readiness especially value added exports.
This intervention is part of Tea Board of Kenya mandate as per the Tea Act, 2020 to promote and advise on strategies for value addition and product diversification; promote demand and consumption of tea locally and internationally.
Date: 15th June to 17th June 2022
Venue: Pride Inn Paradise Beach Resort, Mombasa
